Who this fits
Any business where the customer decides quickly and locally:
- Restaurants, cafés and bakeries
- Salons, barbers and clinics
- Dentists and physiotherapists
- Gyms and studios
- Estate agents and local services
- Trades taking quote requests
The pattern is the same everywhere: a handful of questions, asked constantly, answered identically.
Four workflows for local businesses
These four cover most of what a local account is asked:
Booking
- Post says
- “Comment VISIT and we'll send the booking link.”
- They comment
- VISIT
- Komently sends
- A short DM with the booking link and how long the appointment takes.
Opening hours and address
- Post says
- “Any DM containing HOURS”
- They comment
- HOURS
- Komently sends
- Your hours, your address and a map link, sent at whatever hour they ask.
Prices and menu
- Post says
- “Comment MENU for the full list.”
- They comment
- MENU
- Komently sends
- The menu or price list link, with today's special if you have one.
Quote requests
- Post says
- “Any DM containing QUOTE”
- They comment
- QUOTE
- Komently sends
- The three questions you need answered to quote, so the conversation starts usefully.
Keywords local customers type
Plain words people actually use:
- visit
- hours
- menu
- book
- quote
- price
Getting it running
Nothing technical, and you can do it on a phone between customers:
- 1
Connect your Instagram account or Facebook Page
Meta's official login. You need a professional account, which is free to switch to in Instagram settings. - 2
Start with opening hours
It is the most asked question and the easiest to answer once, correctly, forever. - 3
Add booking next
One keyword and your booking link. This is the one that pays for itself. - 4
Write like your front desk talks
Short, warm, no jargon. Add your first name at the end. - 5
Test it yourself
Message the keyword from your personal account and read what arrives as a customer would.
The Free plan covers 1,000 DMs a month on 1 account, which is more than most local businesses need to start.
Where this sits
For a local business the journey is short, and the drop-off is almost always at the reply:
- They see the post
- They ask
- Instant answer
- Booking
You are not building a funnel. You are removing the four-hour gap in the middle of the one you have.
What to measure
Keep it to four:
- Messages answered automatically. Every one is a customer who did not wait.
- Booking link clicks. The intent signal that matters most.
- Time of day of incoming questions. Usually evenings, which is exactly when nobody is at the desk.
- Bookings you can trace back to a DM. Ask new customers how they found you and count it.